I find that many people like to describe things but aren’t quite sure where and how to say them in a way their audience will understand. I’ve written a lot of ads and ad-like objects, but also plenty of social content, educational material, websites, menus, recipes, corporate comms, press releases, e-mails, instructions, presentations, storyboards, and even things like Valentine’s cards, invitations, and speeches.

This is where I set myself apart from most other copywriters. I can, if necessary, conduct interviews, design surveys, host focus groups, create product demos, hold workshops, and

You might also say “brief”, as in, “brief the team.” As a Creative Director, I identify marketing opportunities and turn them into projects that creative teams want to (and do) work on, producing work that customers find interesting.

In my 10+ years working on CPG and restaurant brands, I’ve developed (and even cooked) unique recipes to showcase a particular food or introduce a new flavor.

I see creative ideas through to the final execution, not just handing off a script. Storyboarding, mockups, shoot scheduling, photo retouching — I dabble in a bit of everything it takes to bring an idea to life.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.